Today was the most peaceful morning I had in weeks.
I woke up today without anything on my mind.
Yesterday wasn’t like this.
Yesterday was very hectic.
The good thing is that I found the missing piece to grow my newsletter.
I am calling it the Golden Strategy.
More about it below.
First, let’s review my week and see what was done and what wasn’t.
Welcome to another Sunday Growth Diaries.
This is my fourth issue in this series.
I started this series so that I could:
👉 Keep track of my journey
👉 Document my processes
👉 Plan for the next week
And most importantly share my journey with my subscribers.
✔️ The decisions I’ve made in the past week
✔️ The hurdles I’ve jumped
✔️ The lessons learned along the way
As another week on my journey to 1 million subscribers wraps up.
Here’s what’s been happening behind the scenes at The Notion Millionaire.
Last week was hectic.
I wasn’t satisfied with my numbers and growth.
I felt that we needed a push.
Every morning, I would wake up and the first thing on my mind would be:
“How can we grow 10x?”
It was all that was on my mind.
I had a constant feeling that we were missing something.
And I found the answer.
Let’s hope it is the right one.
Weekly Overview
This week’s focus was to increase our impressions.
To get substantial results from content marketing, I need millions of eyeballs.
Otherwise, my growth would be too slow and I would burn resources rapidly.
- Target vs Reality
- The goal for the week: The goal was to increase impressions and build an audience on different platforms.
- My vision is to turn this into a media house.
- Achieved: We increased our impressions on every platform that we were on.
- The goal for the week: The goal was to increase impressions and build an audience on different platforms.
This is good news for me. I was so stressed because of this. Kudos to my team for pulling this off.
We are now on an upward trajectory.
- Milestones
- Impressions 🎯
- Consistent posting 🎯
- Quality 🎯
- Things I need to focus on:
- Communities to target
- My own community
- Notion templates
- Blogs
In The Spotlight
I have exciting news.
A lot of people came to me asking for advice on Upwork.
So, I met a lot of people who are running their own agency solely from Upwork clients.
I listened to them.
I understood their problems, challenges, and goals.
I asked about their timeline, trajectory, and how did they manage slumps?
A lot of people hate Upwork. Some love Upwork.
There are mixed reviews.
So, I decided that I will be building a $100k Outsourcing Agency on Upwork from scratch.
And I will be documenting each step of the way.
You will get access to it.
I will start a new series on this from next week on.
The reason for making it an outsourcing agency:
- I have less time
- I have less resources
So, I won’t be able to build effective processes and teams.
So, this idea would be better.
Strategic Insights
Yesterday, I spent a lot of time on a new strategy.
And it’s not complete yet.
But it has given me peace of mind.
I call it the Golden Strategy.
Yup.
It is the ultimate content strategy that my newsletter needed at this point to hit 1 million subscribers in 2-3 years.
It has around 7-8 main components.
Each component has 3 layers.
I am so proud of myself for creating this. Let’s see how it goes.
I will start deploying it from tomorrow.
And every Sunday, I will do an audit of my strategy.
And I will be sharing things which are working and which are not working.
And the pivots I am taking.
Remember, marketing is like doing a thousand things, one after another.
If one hits, all of your previous efforts will pay off.
The difficulty is staying consistent.
This consistency requires a lot of patience. Without doing anything.
Lessons Learned
Lesson # 1 – Patience and consistency are key to success in marketing.
After doing what you can wait for the results to come.
I am the kind of man who has no patience.
And marketing (my first love is teaching me good lessons about it)
From now on, I will keep grinding until oblivion hits me or I hit my goal.
Lesson # 2 – Relentless pursuit will make your dreams a reality.
I am a big of Sultan Mehmed – Conqueror of Constantinople.
Before he conquered Constantinople (Now Istanbul), it was considered unconquerable.
Most invaders and conquerers would give up during the siege.
Not Mehmed.
Conquering Constantinople was his childhood dream.
While besieging Constantinople, he looked at the city and said the famous line:
“Either I will have you or you will have me.”
He pursued it relentlessly.
Similarly, you must pursue your goals and dreams relentlessly.
This is the principle to achieving your dreams.
Content Audit
I need 10 more followers to hit 4k on LinkedIn.
I need your help with this.
Connect with me there. Comment and like my posts.
LinkedIn Post Audit.
LinkedIn likes carousel posts.
I have seen that Carousel posts with good hooks get the most results.
However, my profile is shadow-banned due to the use of AI automation.
Things are back to normal.
LinkedIn support was very kind to me.
If you are looking to make it big on LinkedIn, post 2-3 carousels on LinkedIn.
Twitter Audit
I will be honest. I think that Twitter has more potential for my newsletter promotion than LinkedIn.
LinkedIn is a good place to establish authority. It is not the best place to get traffic.
Anyhow, this tweet got the most impressions on Twitter last week.
My average tweets would get 30-40 views.
Some would go above 100-150.
But my team’s whole focus is on LinkedIn.
And I feel I should dedicate more time to Twitter.
People on Twitter are used to reading words. They do not care about visuals.
They care about the value they are getting.
And this is the reason why this tweet performed well.
It is full of value.
That is it for today.
Now, I have to get back to my Golden Strategy.
I am 100% sure, it will bring Gold into my business.
I will make sure that it does.
This conviction will lead me to where I want to be.
Until tomorrow, take care.
Signing off,
Dreamer & Founder @ The Notion Millionaire.
